Selection of retail display design for Mattel brands, designed to turn heads and maximise impact within retail settings. Creative produced at Oakwood Agency.
Barbie Harrods Takeover 2021
Immersive retail takeover for Barbie Big City Big Dreams, You Can Be Anything and Fashionista. Features multiple touch-free photo opportunities, standees, lug-ons and central display with artificial grass for Barbie Dreamhouse.
Barbie Harrods Takeover 2022
Retail takeover for Barbie Fashionistas within the Harrods Toy Kingdom.