Mattel
Selection of retail display design for Mattel brands, designed to turn heads and maximise impact within retail settings. Creative produced at Oakwood Agency.
![](https://cdn.myportfolio.com/551f283a-10e2-4976-8f49-47de1dfe0af3/e9161b4e-f4e9-4d85-8baf-05eb2e82ad08_rw_1920.png?h=d998988725b273c6cfa53ca4b9b6f897)
Barbie Harrods Takeover 2021
Immersive retail takeover for Barbie Big City Big Dreams, You Can Be Anything and Fashionista. Features multiple touch-free photo opportunities, standees, lug-ons and central display with artificial grass for Barbie Dreamhouse.
![](https://cdn.myportfolio.com/551f283a-10e2-4976-8f49-47de1dfe0af3/047f0717-3cce-438f-a908-c8c3ba650331_rw_1920.png?h=46509be9bd8db52712667d4e3be5d9e8)
![](https://cdn.myportfolio.com/551f283a-10e2-4976-8f49-47de1dfe0af3/8712fad5-6997-4b11-9751-fb477c40feff_rw_1920.png?h=e05791bdbc8308c103727f39b54ae5b3)
Barbie Harrods Takeover 2022
Retail takeover for Barbie Fashionistas within the Harrods Toy Kingdom.
![](https://cdn.myportfolio.com/551f283a-10e2-4976-8f49-47de1dfe0af3/639f3310-1099-4ebf-ba8e-2de79098cf7d_rw_3840.png?h=ff60bdcc7266955e53d52cbebd61e878)
![](https://cdn.myportfolio.com/551f283a-10e2-4976-8f49-47de1dfe0af3/14e0d128-1833-4b1c-8853-e8320e00bba8_rw_1920.png?h=32b0bfcb12a2578b32adeddbe71f8e1b)